Unrivaled — the new 3v3 pro women’s basketball league tipping off in January — is primed for success. As Front Office Sports recently highlighted, savvy leadership decisions and partnerships have positioned the league to profit as interested parties continue to sign on before ticket sales officially go live this week.

Saturday was rock chalk-full of upsets that will have major implications on the playoff picture. And as if that wasn’t enough drama, the No. 1 team in the country nearly went down, too.

With the rise in women’s sports comes an evolution in women’s sports fandom — pull up a stool and let’s explore an exciting facet of the sports industry: the women’s sports bar, where everybody knows her name, and your game’s always on with sound.

Ready your confetti, because the 2024 women’s soccer championship tournament kicks off tonight, with No. 1 seeds Duke, USC, Mississippi State, and defending champion Florida State leading the charge.

The NWSL semis are here, with the top four teams in the league battling it out for a spot in the upcoming title match. Ready your vocal chords — the games are about to begin.

We’ve reached Week 12 of the football season, with less than a month to go until the 12-team College Football Playoff (CFP) field is set.

On Wednesday, the men’s Premier Lacrosse League (PLL) launched the Women’s Lacrosse League (WLL), a new pro women’s league set to take the field in February 2025. PLL communications manager Grace Hamilton chatted with The GIST yesterday to shed light on the league’s decision to go pro on the women’s side.

Angel City FC (ACFC) announced yesterday that it’s constructing a new and improved, nine-acre performance center on California Lutheran University’s campus, the largest such facility dedicated exclusively to an NWSL club. The move comes as ACFC continues to strive for business growth and upping its valuation.

It seems every U.S. city wants in on the WNBA’s 16th franchise. As of yesterday, there’s one more contender: An Austin, Texas, bid led by former Houston Comets player and Shark Tank alumna Fran Harris.

Yesterday, leading volleyball brand LOVB Pro announced a first-of-its-kind partnership with Revolve, the designer clothing platform beloved by Gen Z and Millennial shoppers. The deal makes Revolve the league’s official online fashion retail partner and highlights innovative ways the clothing industry can appeal to young consumers via sport.

After a weekend slate that included four upsets, it’s no surprise that the playoff picture’s all shaken up. The second College Football Playoff (CFP) rankings of the year were released last night, with some familiar faces holding onto their top spots, while others were left on the outside looking in.

The World Cup of women’s tennis is underway in Spain, with 12 nations battling for the title and a slice of the groundbreaking $9.6M purse as the BJK Cup offers equal prize money to the Davis Cup Finals (the men’s tourney equivalent) for the third consecutive year.