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Everything you need to know about the 2025 PWHL playoffsEverything you need to know about the 2025 PWHL playoffs
Everything you need to know about the 2025 PWHL playoffs
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After a wildly successful sophomore season, the puck drops on the PWHL postseason tonight, with four of the league’s six teams competing to hoist the Walter Cup. Here’s everything you need to know before the icy and spicy fun begins.
May 07, 2025
Recent Team USA rugby match illustrates sport’s potential leading up to World Cup, OlympicsRecent Team USA rugby match illustrates sport’s potential leading up to World Cup, Olympics
Recent Team USA rugby match illustrates sport’s potential leading up to World Cup, Olympics
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Last Friday, 10.5K fans showed up at Kansas City’s CPKC Stadium to watch the USA Rugby women’s 15s take on Team Canada. While the bout resulted in a loss for the Americans, the game set a new U.S. attendance record for the sport fueled by its recent surge in popularity.
May 07, 2025
Inside the Line with A.J. Andrews and Katelyn OhashiInside the Line with A.J. Andrews and Katelyn Ohashi
Inside the Line with A.J. Andrews and Katelyn Ohashi
We’re flipping out over the first guest in our Inside the Lines series: former UCLA gymnast Katelyn Ohashi, who took the internet by storm with her viral 2019 floor routine, a massive comeback after significant time away from the sport due to injury.
May 06, 2025
New SponsorPulse insights reveal opportunity for activation among Canadian women’s soccer fansNew SponsorPulse insights reveal opportunity for activation among Canadian women’s soccer fans
New SponsorPulse insights reveal opportunity for activation among Canadian women’s soccer fans
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Last Friday, sports data insights platform SponsorPulse made the case for why Canada is primed for women’s soccer fandom. The latest data affirms that even though Canadian interest in the sport is surging, the North remains an oft-overlooked market for American companies looking to reach soccer fans.
May 05, 2025
Winnipeg Jets win electric Game 7 in double overtime, advance to second round of Stanley Cup PlayoffsWinnipeg Jets win electric Game 7 in double overtime, advance to second round of Stanley Cup Playoffs
Winnipeg Jets win electric Game 7 in double overtime, advance to second round of Stanley Cup Playoffs
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With two thrilling Game 7s in the books, the first round of the NHL playoffs is done and dusted — but since the quest to lift Lord Stanley lasts through June, the fun has only just begun. Wash your favorite hockey jersey stat — here’s what you need to know moving forward.
May 05, 2025
A pair of Game 7s cap off the first round of NBA postseason playA pair of Game 7s cap off the first round of NBA postseason play
A pair of Game 7s cap off the first round of NBA postseason play
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Before digging into the high-stakes hoopla, it’s only apt that we give San Antonio Spurs coaching legend Gregg “Pop” Popovich his flowers after the icon announced on Friday that he was stepping down as the team’s head coach after 29 years.
May 05, 2025
Athletes Unlimited revamps volleyball offering with plans to play in sport’s biggest hubsAthletes Unlimited revamps volleyball offering with plans to play in sport’s biggest hubs
Athletes Unlimited revamps volleyball offering with plans to play in sport’s biggest hubs
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Yesterday, Athletes Unlimited (AU) Pro Volleyball revamped its volleyball championship with an exclusive, invite-only tournament featuring 44 of the world’s top players. For the first time ever, AU is splitting up its season across two cities known for their love of the game: Omaha, Nebraska and Madison, Wisconsin.
May 02, 2025
StubHub shares latest ticket data as WNBA interest surges in 2025StubHub shares latest ticket data as WNBA interest surges in 2025
StubHub shares latest ticket data as WNBA interest surges in 2025
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WNBA ticket demand is at an all-time high: This year’s All-Star Game sold out within a day, and according to ticket sales platform StubHub, the W is much more popular this season. At a time when the industry needs to know where W fans are showing up, here’s more insight from StubHub’s data as we approach May 16th’s season tipoff.
May 02, 2025
LA Lakers eliminated from postseason contention as NBA Playoffs continueLA Lakers eliminated from postseason contention as NBA Playoffs continue
LA Lakers eliminated from postseason contention as NBA Playoffs continue
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Like your friends in their late twenties, NBA teams are on very different trajectories: Some are preparing for the start of the second round, others are still locked in a tightly-contested first-round series, and a few more are catching flights to Cancun. Let’s dig in.
May 02, 2025
Toronto Maple Leafs defeat Ottawa Senators in Game 6, clinch second-round berthToronto Maple Leafs defeat Ottawa Senators in Game 6, clinch second-round berth
Toronto Maple Leafs defeat Ottawa Senators in Game 6, clinch second-round berth
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Being in the running for an individual award is nice, but Lord Stanley is the most coveted accolade for these NHLers. And after last night’s action, three teams clinched their first-round series to move one skate closer to the most famous trophy in sports. Buckle up.
May 02, 2025
The WNBA announces historic preseason expansion as fan, sponsor interest risesThe WNBA announces historic preseason expansion as fan, sponsor interest rises
The WNBA announces historic preseason expansion as fan, sponsor interest rises
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Yesterday, the WNBA made history (again) by announcing that all games in its expanded preseason slate will be broadcast or streamed this year. The move comes as the W continues to monetize its product, and with this whole new chunk of games, brands can reach WNBA superfans like never before.
April 30, 2025
New data on UK fans shows vast majority are keen on the women’s gameNew data on UK fans shows vast majority are keen on the women’s game
New data on UK fans shows vast majority are keen on the women’s game
A new data report from Sky Sports — the UK’s largest investor in media rights across women’s sports properties — proves women’s sports are very mainstream, with 80% of UK fans expressing interest in at least one women’s sport.
April 30, 2025
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