Soccer

Michele Kang establishes research institute within U.S. Soccer dedicated to researching women athletes

On Tuesday, U.S. Soccer announced the creation of the Kang Women’s Institute, a research platform within the organization funded by the aforementioned Kang’s generous $55M in total commitments to support women’s soccer. The platform aims to close the gaps in scientific research around women athletes in the lead-up to the Women’s World Cups in 2027 and 2031.

December 04, 2025

U.S. Soccer submits bid book as U.S. preps for travel tourism boost through upcoming tournaments

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In its joint bid for the 2031 FIFA Women’s World Cup (WWC), U.S. Soccer — which plans to host alongside Mexico, Jamaica, and Costa Rica — submitted its bid book for the tournament, with the overwhelming majority of proposed venues spanning U.S. cities.

December 02, 2025

Paramount+ looks to cross-promote soccer and original programming through Arsenal marketing partnership

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Last week, English soccer club Arsenal announced a new global marketing partnership with Paramount+, the U.S.–based streaming platform that currently reaches 28 countries. Through the partnership, Arsenal players will team up with acting talent to promote Paramount+ content, including popular shows like Landman and MobLand.

December 02, 2025

Gotham FC wins second NWSL Championship in three years

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Gotham FC wins second NWSL Championship in three years

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Saturday brought a fairy tale ending for No. 8 seed Gotham FC, who defeated No. 2 Washington Spirit 1–0 to win the NWSL Championship. Here’s how the Bats clinched their second title in three years, plus a look at what’s to come for the growing league.

November 24, 2025

Washington Spirit vs. Gotham FC: Previewing the 2025 NWSL Championship

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Eight of the league’s 14 teams earned a berth to the three-round, single-elimination postseason. There are no byes in the NWSL Playoffs, so the top-seeded teams duked it out with the rest of the field, and let’s just say, some brackets were busted.

November 22, 2025

Kansas City Current’s Temwa Chawinga wins second consecutive NWSL MVP

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Kansas City Current’s Temwa Chawinga wins second consecutive NWSL MVP

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The NWSL Championship pitting the Washington Spirit against Gotham FC is set for tomorrow at 8 p.m. ET, but the party’s already begun in San Jose. The league honored its best and brightest during Wednesday’s NWSL Awards, and a little history was made along the way. So gilded.

November 21, 2025

Gotham FC locks in loyal attendance with innovative, fan-forward legacy membership program

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What does Jay-Z's critically acclaimed album have to do with Gotham FC?

November 21, 2025

Trinity Rodman’s potential NWSL departure signals athlete-centric marketing approach for brands

Sports Business

Trinity Rodman’s potential NWSL departure signals athlete-centric marketing approach for brands

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November 18, 2025

There’s a storm brewing in the NWSL as Washington Spirit star Trinity Rodman’s contract comes to an end in six weeks. While the Spirit are on their way to the NWSL Championship, Rodman is considering what comes next — and she could be the latest NWSL star to defect to Europe for greener pastures.

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The GIST of It Podcast

Ep #514

Max Verstappen’s villain to hero arc should be studied

December 04, 2025

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Max Verstappen’s villain to hero arc should be studied

Vroom, vroom.

The 2025 Formula 1 season is coming down to the wire: After an uncharacteristically slow start, Red Bull’s Max Verstappen has stormed back and is threatening to derail McLaren’s World Drivers’ Championship dreams. Is Verstappen’s stunning season the best comeback in F1 history — and would a fifth straight title make him the racing world’s GOAT? Co-hosts Ellen Hyslop and Steph Rotz debate on today’s episode of The GIST of It.

Thanks to Fan Duel for supporting today’s podcast. From the rink to the court to the pitch, FanDuel is the home for women’s sports betting in Ontario. Download the FanDuel app or click here to get started.