Start your engines because Formula 1 (F1) is officially back with the first of this season’s 24 Grands Prix (GP) hitting the track from Australia Sunday at 12 a.m. ET. The single point awarded for fastest lap might be gone, but the drama is just as spicy.

Unrivaled enjoyed a strong debut in its inaugural season, but some are concerned the novelty has worn off. With the exception of its 1v1 tournament, league viewership has petered off since January, with TNT Sports execs telling the Sports Business Journal’s Mollie Cahillane they believe the league should consider touring to reach new markets.

Women’s sports grew in just about every way last year, including on the ad side. A new report from TV marketing firm EDO illustrates how much advertisers were willing to spend in the women’s sports industry and what they got out of it.

Before the first whistle blows, here’s a look at what’s to come on and off the pitch during the NWSL’s 13th season. Let’s kick it.

Yesterday, toy company Bandai Namco made history thanks to a unique multiyear partnership with the NWSL’s Angel City FC (ACFC). The deal makes the iconic Japanese brand the first toy company to sponsor a major U.S. professional women’s sports team, one that will debut its own limited-edition Tamagotchi at its home opener this Sunday.

The calendar flips on a new NFL year (aka when teams can officially ink new players) today at 4 p.m. ET, but the league has been giving main character energy for weeks. There’s been plenty of moving and shaking, so let’s dig into the latest from the gridiron. Hut, hut, here we go.

We’re still six long days from Selection Sunday, but March is already March-ing with a handful of NCAA women’s basketball conference tournament winners crowned over the weekend, securing automatic bids to the 68-team national tournament in the process.

Last Friday, WNBA stars Angel Reese and DiJonai Carrington spoke on Reese’s Unapologetically Angel podcast about upcoming CBA negotiations. According to them, the sentiment around the league is that if players don’t get certain table stakes, they’re ready to walk.

Days after deepening its commitment to women’s tennis, Saudi Arabia is considering yet another significant sports investment. The country’s Public Investment Fund (PIF) is reportedly in talks with track & field’s international governing body World Athletics (WA) about investing more than $600M to manage WA’s commercial rights.

Following last year's Scroll about women's sports bars, Women’s History Month felt like the perfect time to take a deeper look at the entrepreneurs powering the economic and social boom surrounding these important spaces.

Yesterday, Saudi Arabia’s Public Investment Fund (PIF) built on its expansive partnership with the WTA by launching the PIF WTA Maternity Fund Program, the first in women’s sports history to offer paid maternity benefits to self-employed athletes.

With Caitlin Clark at the helm, the Indiana Fever is seeing marketing opportunities like never before, so the team wants to capitalize to build a legacy brand. Fever president of basketball operations Kelly Krauskopf has said she envisions the team as an “enduring brand like Apple.”