The WTA is embracing storytelling opportunities around its global (and highly-marketable) athletes. In May, the women’s tennis league debuted Style Unpacked, a docuseries that paired WTA athletes with world-class stylists. Last week, the WTA recalibrated that formula with WTA Tour Bites, an original series that tells personal stories through the lens of food.

Wimbledon will be here in two weeks — and by here, we also mean here in North America. The All England Club which hosts the UK’s Grand Slam is transforming Central Park’s Wollman Rink into an authentic grass tennis court, bringing a bit of the event’s unique magic to help win over the NYC audience.

French Open emotions, drama, and temperatures have reached new heights as the European heatwave rages on. The women’s bracket has mostly kept it cool and played out as expected, but the men’s field is suddenly wide open.

Charlotte, NC, has emerged as the leading contender to host the WTA Finals in 2027 after the three-year deal to host the WTA’s final tournament in Riyadh, Saudi Arabia, wraps later this year. The North Carolina city is being floated as an option amid geopolitical tensions in the Gulf, which have already affected the sporting calendar.

This week, British tennis star Emma Raducanu left Nike to ink a multiyear deal with Japanese clothing brand Uniqlo, following in the footsteps of heavy-hitters like Roger Federer and Novak Djokovic. The move illustrates how athletes and smaller brands have more leverage than ever when it comes to sports apparel giants. Let’s dive in.

While you were almost certainly sleeping, tennis history was made in Melbourne during this weekend’s Australian Open finals. Here’s what you missed on Glee the signature blue hard courts of Rod Laver Arena.

The intrigue surrounding Naomi Osaka goes far beyond tennis. Born to a Japanese mom and Haitian-American dad, Osaka trained diligently to become one of American tennis’ top stars.

With very few surprises along the way, the star-studded Australian Open finals are finally set, with the women’s title match tomorrow at 3:30 a.m. ET and the men’s Sunday at the same time. Stock up on coffee and read on for what to expect at Rod Laver Arena.

The only thing hotter than the temps Down Under is the on-court action — the Australian Open semis are officially set, complete with lots of chalk and a handful of surprises.