🥍 We meet again…
Two of NCAA women’s lacrosse’s top teams meet in a national championship rematch tomorrow.
One of the sport’s spiciest rivalries will add another chapter with a rematch of the 2023 national championship game.
February 28, 2024
🏀 The hardwood trailblazers
Black women athletes everyone should know
With Black History Month coming to an end and Women’s History Month beginning later this week, today we’re celebrating a few Black women trailblazers and their historic contributions to sports.
February 25, 2024
📺 The limit does not exist
Athletes Unlimited expands ESPN broadcasting deal to include coverage of all four leagues
On Wednesday, Athletes Unlimited (AU) announced that all four of its month-long pro women’s sports leagues — basketball, softball, volleyball, and lacrosse — will broadcast games on ESPN platforms. The deal is a multiyear renewal of the entertainment network’s previous agreement with AU, which saw impressive viewership growth YoY.
February 23, 2024
💰 She’s all that
New data reveals that women’s sports’ sponsorship deals increased by 22% YoY
SponsorUnited data recently revealed that the number of sponsorship deals in pro women’s sports increased by over 22% YoY thanks to more than 5.5K deals last year. These numbers further prove the marketability of women athletes, who also see consistently higher rates of engagement.
February 23, 2024
⚾ The origin of the role
A look at the ultimate sports leader: the commissioner
With the U.S. celebrating President’s Day tomorrow, we’re focusing on a different kind of leadership role: the sports commissioner.
February 18, 2024
💸 Come to collect
New social platform for collectibles launches with key sports investors
Wheelhouse Entertainment CEO Brent Montgomery and Reddit co-founder Alexis Ohanian (aka Serena Williams’ husband) launched Mantel yesterday, a social media platform focused on the collectibles community.
February 14, 2024
🎤 Let it burn
The top five cultural moments of Super Bowl LVIII
From Beyoncé’s BarBey drop to Usher’s wheely cool hidden talent, here are the top moments that captured the internet’s attention in between the gridiron action.
February 12, 2024
📺 A raw deal
Major media TV rights package creating unease across industry
Last Tuesday, ESPN, FOX, and Warner Bros. Discovery announced their intention to create a unified live sports streaming app. It would offer content from all three platforms, a prospect that has already spooked smaller streamers, Wall Street investors, and sports leagues.
February 12, 2024
🥍 Sit back, re-lax
Everything you need to know about the 2024 NCAA women’s lacrosse season
Who can stop No. 1 Northwestern's quest for a second straight national women's lacrosse championship?
February 09, 2024
💸 Payday someday
Women athletes still rank far behind men in earnings
Sportico released its list of top 100 highest-paid athletes — and none of them are women. In fact, women don’t even make the top 200. Last year’s highest-earning female athlete, Coco Gauff, raked in $22.7M, light years away from overall No. 1 earner Cristiano Ronaldo’s $275M.
February 09, 2024
🎓 Like a pro
NCAA athletes win several key legal battles in ongoing fight for labor rights
College athletes keep winning major battles in the fight to be recognized as employees, a distinction that would allow them to earn income and experience labor protections. From Dartmouth to USC, the NCAA’s amateurism model is giving way to a new, labor-protected college landscape.
February 07, 2024
💼 It’s venture time
The Players Fund founder highlights what women athletes bring to the table
Fergus Bell, founder of the athlete-led venture capital firm The Players Fund (TPF), recently argued that women athletes can be more impactful than male sports stars. While Bell mentioned how this is influencing sports sponsorships and coverage, recent additions to TPF demonstrate how it’s also influencing the boardroom.
February 07, 2024