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Black women who broke and continue to break barriers in sportBlack women who broke and continue to break barriers in sport
Black women who broke and continue to break barriers in sport
As we close out Black History Month and look ahead to Women’s History Month, today’s Scroll is all about Black women who broke, and are continuing to break, barriers in their sport.
February 26, 2023
Sports, the global ad market and uncertain economic conditionsSports, the global ad market and uncertain economic conditions
Sports, the global ad market and uncertain economic conditions
While ad revenue is projected to increase by 4.8% in 2023, growth in ad spend is expected to slow and some media companies are falling behind on their Q1 targets.
February 25, 2023
One big thing: One year since Russia invaded UkraineOne big thing: One year since Russia invaded Ukraine
One big thing: One year since Russia invaded Ukraine
As discussed on yesterday’s episode of The GIST of It, today marks one year since Russia’s unprovoked invasion of Ukraine.
February 24, 2023
Overtime is hoping to be first in the battle for Gen ZOvertime is hoping to be first in the battle for Gen Z
Overtime is hoping to be first in the battle for Gen Z
Yesterday, the sports media company launched Overtime Boxing (OTX), a competition spotlighting the next generation of boxers — and targeting young sports fans — that begins in August.
February 22, 2023
Disney and Ally announced a multi-year, multimillion dollar deal to invest more than 90% of Ally’s media budget in ESPN’s women’s sports broadcastsDisney and Ally announced a multi-year, multimillion dollar deal to invest more than 90% of Ally’s media budget in ESPN’s women’s sports broadcasts
Disney and Ally announced a multi-year, multimillion dollar deal to invest more than 90% of Ally’s media budget in ESPN’s women’s sports broadcasts
On Monday, the pair announced a multi-year, multimillion dollar deal to invest more than 90% (!!!) of Ally’s media budget in ESPN’s women’s sports broadcasts, beginning with March’s ACC women’s and men’s basketball championships.
February 22, 2023
The latest in the Johnson v. NCAA legal battleThe latest in the Johnson v. NCAA legal battle
The latest in the Johnson v. NCAA legal battle
As we covered in yesterday’s episode of The GIST of It, the U.S. Third Circuit Court of Appeals heard oral arguments in Johnson v. NCAA on Wednesday, and a three-judge panel from the City of Brotherly Love ripped into the organization’s business model.
February 17, 2023
Diamond Sports Group on the brink of bankruptcyDiamond Sports Group on the brink of bankruptcy
Diamond Sports Group on the brink of bankruptcy
On Wednesday, the regional sports broadcaster skipped $140 million in interest payments to its bondholders, a sign that Diamond is prepping to file for bankruptcy.
February 17, 2023
Sports media experts complain about Nielsen's measurement practicesSports media experts complain about Nielsen's measurement practices
Sports media experts complain about Nielsen's measurement practices
According to a Friday report, sports media experts recently convened for a three-hour, closed-door meeting to discuss broadcast audience measurement following complaints about Nielsen’s practices.
February 13, 2023
Disney unveils a new corporate structure for ESPNDisney unveils a new corporate structure for ESPN
Disney unveils a new corporate structure for ESPN
The media conglomerate unveiled a new corporate structure on Wednesday, separating the sports broadcaster from the rest of Disney’s linear TV networks without formally spinning it off.
February 10, 2023
Celebrating Black History MonthCelebrating Black History Month
Celebrating Black History Month
While there’s a lot to celebrate, there’s also a lot of work to be done to make sports a more inclusive, representative and safe space for everyone.
February 06, 2023
University of Alabama launches an online NIL entityUniversity of Alabama launches an online NIL entity
University of Alabama launches an online NIL entity
On Thursday, the University of Alabama launched Yea Alabama, an online NIL entity that allows both fans and sponsors to contribute to the school and its athletes.
February 06, 2023
The branding potential of women athletes The branding potential of women athletes
The branding potential of women athletes
Per a report published yesterday, top players across a wide cross section of sports generated around $1 million each for their sponsors with 2022 social media posts.
February 03, 2023
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