The GIST

Genius Sports shares new insights into women’s sports fans and sports culture

Today, sports data leader Genius Sports (which acquired Sports Innovation Lab in 2025) published the fifth edition of The Fan Project, Sports Innovation Lab’s long-running report series that examines the economic value of women’s sports fandom. The latest release, “Turning Culture Into Commerce,” shows how the culture of women’s sports is shaped by athlete entrepreneurs.

June 18, 2026

The Realest teams up with the WPBL for a series dedicated to women’s baseball

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There’s nothing more American than baseball (cards), right? That’s the idea behind sports authentication platform The Realest’s new partnership with the Women’s Pro Baseball League (WPBL). Together, they will launch and develop the first officially licensed trading card program for an active pro women’s baseball league in the U.S..

June 18, 2026

It’s gameday: Previewing CanMNT vs. Qatar

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CanMNT plays their second group stage game against Qatar today at 6 p.m. ET. Having already secured their first World Cup (WC) point, the Canadian men will be looking for their inaugural WC win on home soil, this time in Vancouver. What’s more, a dub would shake up the Group B standings.

June 18, 2026

PWHL offseason heats up ahead of entry draft

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From the comprehensive expansion process to preparing for tonight’s 5 p.m. ET entry draft, PWHL front offices have been booked and busy this offseason. It’s all happening.

June 17, 2026

FIVB taps Horizon Sports & Experiences to handle sponsorship and media rights for its 2027 tournament

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Volleyball is bigger than ever, and FIVB wants to meet the moment. After bringing its 2027 tournament stateside, the international volleyball federation is officially teaming up with Horizon Sports & Experiences (HS&E) as the event’s exclusive sponsorship and media rights sales agency.

June 16, 2026

Wimbledon engages NYC tennis fans with Barclays-sponsored activation

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Wimbledon will be here in two weeks — and by here, we also mean here in North America. The All England Club which hosts the UK’s Grand Slam is transforming Central Park’s Wollman Rink into an authentic grass tennis court, bringing a bit of the event’s unique magic to help win over the NYC audience.

June 16, 2026

The NY Knicks are NBA champs for the first time in 53 years

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The Big Apple is still buzzing because the NY Knicks are NBA champs. Powered by Finals MVP Jalen Brunson, the Knicks rallied for their sixth comeback win of the playoffs — a 94–90 Saturday W over the San Antonio Spurs — to clinch the Larry OB. Long live the walls they (finally) crashed through.

June 15, 2026

Carolina Hurricanes hoist first Stanley Cup since 2006

Sports News

Carolina Hurricanes hoist first Stanley Cup since 2006

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June 15, 2026

Droughts were snapped all over the men’s sports world this weekend as the Carolina Hurricanes won their first Stanley Cup since 2006, silencing the Vegas Golden Knights with last night’s 3–0 Game 6 win. Now that’s a storm surge.

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The GIST of It Podcast

Ep #563

Hiding in the bathroom and watching soccer with Trinity Rodman

June 11, 2026

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Hiding in the bathroom and watching soccer with Trinity Rodman

You know what kind of soccer player Trinity Rodman is — but what kind of soccer fan is she? Find out on today’s episode of The GIST of It. Executive producer Alessandra Puccio sat down with the USWNT and Washington Spirit star to discuss the national team’s recent win in Brazil, Rodman’s World Cup watching plans, and her new summer of soccer partnership with State Farm. Jake better watch out.