FP Movement is starting the 2023 tennis season with a roster addition. Free People’s sportswear vertical inked a deal with former U.S. Open champ Sloane Stephens on Friday, broadening its reach in the evolving tennis apparel space.

The Epson Tour announced yesterday that players will compete for a total of $4.9 million over 22 events in 2023, the largest-ever kitty in the LPGA qualification tour’s 43-year history.

In a Tuesday report, the Division I (DI) transformation committee recommended restructuring the NCAA’s revenue distribution program that primarily rewards schools for their performance in just one competition — men’s March Madness.

The Pac-12 Conference is exploring the idea of selling its data rights to sportsbooks to open up a new revenue stream as more states greenlight wagers, commissioner George Kliavkoff said in an interview last week.

The Disney subsidiary was the sixth most-watched network during primetime hours in the U.S. last year and was one of the few to enjoy double-digit growth YoY.

Tuesday report offered a glance at the league’s player marketing agreements (PMAs), which are designed to amplify the W’s reputation and help solve its well-publicized salary issues.

On Tuesday, the Olympic gold medalist ended her endorsement deal with the telehealth provider, a decision that comes seven months after Cerebral’s medical practices became subject to federal investigation.

Yesterday, the Canadian Soccer Association (CSA) and the Canadian Premier League (CPL) announced a partnership with TikTok that includes perks for fans and athletes alike ahead of July’s FIFA Women’s World Cup and the 2026 men’s tourney in North America.

The all-woman investor group behind Boston's expansion bid went public with its plans on Monday after they became one of three finalists — alongside San Francisco and Tampa — to land the league’s 14th franchise, and before the league makes its final call next month.

The broadcast company — famed for organizing America’s national spelling bee competition — launched Scripps Sports on Thursday to compete regional and national sports packages.

Per a Friday report, prospective owners from Boston, Tampa and San Francisco are finalists to land the league’s 14th franchise and are willing to pay up. The highest opening bid is “well over” $40 million, outpacing the $2 to $5 million the NWSL’s last expansion teams paid in 2020.

The NWSL and its Players Association (NWSLPA) published findings from its joint investigation on Wednesday, sharing that over half of the league’s 12 teams were negligent with respect to widespread misconduct and outlining the league’s necessary areas of improvement.