On Wednesday, the WNBA, NBA and NBA G League booked Starry as their official North American soda, weeks after PepsiCo launched the lemon-lime flavored beverage.

Our favorite SNL monologuer Michael B. Jordan’s HBCU Legacy Classic is on tap, along with epic women’s showdowns and six Top 25 men’s matchups on Saturday alone.

Both the AP polls and the women’s and men’s Wooden Award Top 20s — aka the shortlists for Player of the Year — dropped on Monday.

Saturday belonged to the unranked fellas, with seven ranked teams falling to their AP number-less foes.

WNBA free agents can officially ink deals starting on Wednesday, but one squad already hit the jackpot — two-time MVP Candace Parker announced on Saturday that she plans to sign with the Las Vegas Aces.

If Saturday was for the fellas, Sunday was for the sirens of college hoops as the gals sang up six upsets of their own.

Last night’s women’s courts were full of main-stage matchups, but even amidst a slate of four ranked pairings, the No. 5 UConn Huskies trip to Tennessee is the one to know. Just ask “College GameDay.”

Free agent Breanna Stewart went public on Sunday with a campaign to improve travel accommodations across the league and has made it a top priority as she negotiates a new contract for herself.

Here are this week’s kings, queens and court jesters from the House of NCAA. Winter is here.

On Friday, the school’s athletics department announced an operating surplus of $8.19 million in FY 2022, outpacing its pre-pandemic totals.

A story bigger than ball took center stage after Las Vegas Aces fan-favorite Dearica Hamby was traded to the LA Sparks, then shared claims that the Aces discriminated against her for being pregnant.

Though the gals and guys of college hoops probably all won "most athletic" in high school, many earned new superlatives this weekend.