Following Brittney Griner’s safe return home thanks to a prisoner swap with Russia, the WNBA is exploring a “full-out transformation” of its economic model to ensure players are paid enough to forgo playing internationally in the future.

Things are heating up in Arizona — a bid has reportedly been submitted to buy the NBA’s Phoenix Suns and the W’s Mercury.

Most of Aflac’s media spend during next year’s March Madness will be directed towards the women’s tournament — the brand will run more than 30 spots during the tourney, compared to 10 during the men’s event.

The Athletic and Google unveiled a multiplatform project yesterday to expand its newsroom and double its coverage of professional women’s sports.

Moolah Kicks booked the Connecticut Sun’s Courtney Williams yesterday to promote its goods, demonstrating the footwear company’s growing presence in the women’s basketball space.

UCLA freshman hooper Kiki Rice scored Jordan Brand’s first-ever name, image and likeness (NIL) deal on Monday, firmly establishing her as an athlete to watch.

On Wednesday, investment app Stackwell enlisted at least six teams to encourage Black millennials and Gen Zers to grow their wealth. Count it.

After a truckload of public pressure, the Phoenix Mercury and Suns franchises are officially on the market. Majority owner Robert Sarver said Wednesday that he’s started the selling process, tipping off the search for a new owner — and a guessing game about how high the price will be.

It was a WNBA season for the record books, showcasing the strengths of the league’s current structure.

The outcry following the NBA’s one-year suspension of Phoenix Suns and Mercury owner Robert Sarver for racist and sexist comments is growing.

Financial services company Citi partnered with Notre Dame yesterday, providing a major assist to the Fighting Irish women’s basketball (WBB) team.

The WNBA Finals started off with a win for the Las Vegas Aces and the league as a whole. The W’s posted several off-court triumphs this week, cementing the 2022 season as one of the best yet.