🏀 Bring on all the pretenders
Millennial hoopers battle injuries, early elimination in NBA Playoffs
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With another weekend of high-stakes hoopla in the books, some superstars are flexing on the hardwood, while others are pre-planning trips to Cancun…or the doctor’s office.
April 29, 2024
✂️ Training camps or tryouts?
The unique state of the WNBA's training camps
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Before the W season tips off on May 14th, there’s preseason — and before preseason, there’s training camp. For experienced pros, each team’s camp provides a chance to jell with new and old teammates and get back into the swing of the season. But, for recently-drafted rookies and older, unaffiliated players who receive training camp contracts, these are high-stakes tryouts. While they sign on to practice with the team through preseason, an official WNBA debut is far from guaranteed.
April 26, 2024
🏀 The tortured replay department
NBA Playoffs marred by injuries and officiating woes
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After close calls in both Denver and New York on Monday, the Milwaukee Bucks became the first home team to lose this postseason after the Indiana Pacers beat them 125–108 last night.
April 24, 2024
🏀 Call an ambulance…for everyone
Superstar injuries take center stage in the NBA Playoffs
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The Play-In Tournament is done and dusted, and the first round Game 1s are already in the books, but superstar injuries are taking center stage as the high-stakes hoopla continues.
April 22, 2024
📈 Caitlin Fever runs high
Caitlin Clark’s marketability continues to rise
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Caitlin Clark continues to dominate headlines as she heads into her first WNBA season. While we wait for Clark to bring her game to the Indiana Fever’s court, here’s the latest on how she’s changing the women’s basketball (business) game.
April 22, 2024
👟 Caitlin Clark steps up her shoe game
Caitlin Clark reportedly nearing eight-figure Nike shoe deal
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We’ve got news for the “Caitlin Clark is taking a pay cut” crowd: She’s expected to hit another payday as she steps into the WNBA limelight. Recent reports indicate Clark is close to signing an eight-figure signature shoe deal with Nike worth over $20M with the potential for bonuses.
April 19, 2024
🏀 They’re literally playing in
NBA Western Conference Play-In Tournament brings the drama
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Love it or hate it, the NBA Play-In Tournament delivered with last night’s thrilling Western Conference (WC) tip-off, giving way to tonight’s Eastern Conference (EC) double-header. Nothing like high- stakes hoops.
April 17, 2024
🏀 GOAT vs. Rook
The party’s just starting for the 2024 WNBA Draftees as the season tip-off approaches
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With league enthusiasm (and lewks) at an all-time high, what comes next for the W’s newbies?
April 17, 2024
🛍️ The Net Gala
WNBA draftees shine as women athletes are primed for their luxury fashion moment
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The WNBA has come a long way from basketball’s problematic dress code and gendered expectations, finally allowing players the freedom to wear what they want. Women’s sports leagues are leaning into this now more than ever thanks to increased exposure, which makes athletes worthwhile investments for luxury brands.
April 17, 2024
Get to know the top Canadians in the NBA Playoffs
Get to know the top Canadians in the NBA Playoffs
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This feature is the third in a season-long partnership with the NBA, where, alongside their REPRESENT campaign, we’re celebrating the next generation of Canadian NBA stars. It’s the most wonderful time of the year: the NBA Playoffs. Even without the Toronto Raptors in the mix, there’s plenty of Canadian talent to cheer for. The Play-In tournament featuring two Canadians begins today, with 12 other Canucks waiting for their turn to throw down in the first round. So, let’s get to know the top Canadians expected to make waves.
April 15, 2024
🏀 They’re the kids in America (woah)
Caitlin Clark headlines tonight’s stacked WNBA Draft
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Iowa’s Caitlin Clark officially turns pro today, as the college hoops phenom and thirty-five other standout players will be selected to the WNBA during tonight’s sold-out 7 p.m. ET draft. Time to roll out the orange carpet.
April 15, 2024
🏀 Sitting, waiting, wishing
Potential NCAA transfer portal change prompts women’s basketball departures
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With March Madness over and many of the NCAA’s top players preparing for the WNBA Draft, the court will look different come fall. On top of that, the NCAA transfer portal rules might change soon to allow athletes to transfer more than once. With more than 1.1K players already entered, the transfer portal might get pretty crowded.
April 15, 2024